brokerhero.ai
The future of software
is niche and
deeply personal.
We're building a small suite of AI tools for one specific world — business deals. Not another all-in-one CRM. Just sharp, useful software that pros in the lower middle market actually want to use.
Here's what we keep coming back to: the best software companies of the next decade won't be built for everyone. They'll be built for someone specific — a niche that's been overlooked, underserved, and handed generic tools that sort of work.
"The most valuable tools feel like they were built just for you."
Business brokers, M&A advisors, search fund operators, private equity teams — these are people who work incredibly hard deals with almost no purpose-built technology. They're doing deep research across a dozen browser tabs, sourcing leads from spreadsheets, verifying businesses by hand. The work is high-stakes and the tooling is embarrassingly thin. That's the gap we're filling.
We named it BrokerHero for a reason. In every deal, the broker is the one doing the unglamorous work — finding the lead, qualifying the business, building trust over months. They deserve tools that make them look like heroes to their clients. That's the job. Not to replace the human — but to give them an unfair advantage.
We're not trying to build the next Salesforce. We're building a small, focused suite — each tool solving one specific, painful problem — that compounds into something genuinely useful for your practice. Small team. Tight focus. Real problems.
This is BrokerHero.
Serial entrepreneur with an MBA from UNC Chapel Hill. I've built and scaled companies from the ground up — including Eagle's Catch, Iowa Venture of the Year 2018 — and advise startups on fundraising and capital strategy as a Director at Jennings Kallen Advisors. I came to BrokerHero because I've lived the frustration of high-stakes deal work done without the right tools.
Raised on a 5th-generation Iowa farm. Founded FarmlandFinder (VC-backed SaaS), led a strategic exit of an IoT hardware startup, acquired and built several micro-SaaS products, and currently serve as COO at Shivvers Technology & Innovation Group. I build niche software that solves real problems — BrokerHero is the next one.
What we're building
AI company research for deal pros. Get a full briefing on any business in seconds — ownership, market, financials, red flags.
AI-ranked lists of businesses most likely to sell. Stop cold-calling everyone. Target the right owners at the right time.
Instant business background checks. Know what you're dealing with before you spend an hour on diligence.